Archives for 2020

I’m going to look at the importance of word-of-mouth marketing and being able to confidently communicate who you are and what you do to strangers. Known as your “elevator pitch,” you need to have this pitch refined, perfected, and ready to share at a moment’s notice. Can you describe what you do, what your […]

Once we get back to in-person gatherings and meetups, it will be time to hit the networking with extreme professionalism again. There is nothing that can substitute congregating in one space with a bunch of other people from your industry, all there looking to make connections and grow. It’s a great setting in which […]

Now that you’ve explored yourself, what makes you tick, and what makes you happy, it’s time to think about your target audience. Who are you marketing to? What kind of companies do you want to approach you? What is your dream job and what companies provide this dream job? It’s always important to think […]

As Aristotle famously said: “Knowing yourself is the beginning of all wisdom.”   If you want to build a personal brand that works for you and your dreams, you need to first know who you are. This can be a difficult and uncomfortable conversation to have with ourselves, since many of us try and […]

Thanks to social media, readily available technology, and smartphones in our pockets, personal branding has never been more important. You are a brand, whether you want to embrace it or not. As a brand, people are consuming you, your content, and your message on a daily basis. Choosing to leverage that brand for your […]

Today, 86% of businesses are using video conferencing to conduct job interviews. The coronavirus pandemic has forced a lot of companies to go more digital, but the truth is, we were always moving in that direction anyway. Not only are interviews moving to video chats, but so are other business functions, such as meetings with […]

Each year roughly three million students graduate from high school in the United States. Only 161 become US Presidential Scholars. The Presidential Scholars Program recognizes the academic excellence of the nation’s top seniors. In 1979, the program included students in the visual, creative, and performing arts. In 2015, they added students from the career and technical education fields.  […]

Your resume is still a very important part of the job searching process. This piece of paper will not only be read by managers and hiring agents, but it will also be a big part of your job search online. In fact, keywords from your resume will be searched on these major career sites. […]

  “Your brand is what people say about you when you’re not in the room,” – Jeff Bezos   That quote by Amazon founder Jeff Bezos could not be truer. A brand is something that lives on long past your name, appearance, and application. It’s a living, breathing entity that is the summation of […]

Whether you’re a freshman in college, about to graduate with a post-graduate degree, or you’re looking to get a jumpstart on your career prospects for when you’re out of school, here at the Honor Society, we are here to make the process as seamless as possible for you. Finding a job is the end-all, […]